4 ways to build lasting business relationships

According to the age-old saying, business is all about who you know, and it’s true that building good relationships with other professionals is a fantastic way to grow your business and ensure its longevity. That’s why, in the spirit of the UN’s International Day of Friendship on 30th July, we’re looking at how to build lasting business relationships.

There are all sorts of business relationships – colleagues, employer–employee, business to business, business to client – but whichever ones you’re interested in nurturing, these tips should work for them all. Here are 4 ways you can build strong and productive business relationships.

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5 things you didn’t know a virtual assistant can do

When asked to list what a virtual assistant does, many people stick to everyday administration tasks such as managing databases, replying to emails and answering telephones. Yes, virtual assistants do all of these things, but we offer many other services too – and some of them might surprise you.

Want to learn more? Here are 5 things you (probably) didn’t know a virtual assistant can do.

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How to write a marketing email your customers will read

Email marketing: it’s a crucial part of business, but it can also be one of the hardest things to get right. That’s because inboxes fill up quickly and online attention spans are short. If you want to be welcome in your customers’ inboxes, you’re going to need to stand out from the crowd.

Let’s take a look at some of the stats. The average email user receives 88 emails per day, and marketing messages, newsletters and spam account for almost half of these. Only 30% of all emails received will be opened, and just 3.2% of marketing emails will get a click-through to the sender’s website.

Those are tough odds to go up against, so how do you make sure your emails get noticed? Look no further – here are 5 tips for creating marketing emails your customers will read. (more…)

Give your LinkedIn profile a new lease of life

LinkedIn might have been around for a while, but stats published earlier this year show that it is still hugely influential. There are around 500 million users on LinkedIn, 40% of whom use the site daily. Research by the Society for Human Resource Management discovered that, of the employers who use social networking sites for recruitment, more than 90% use LinkedIn.

Even so, it can be tricky to keep your LinkedIn profile up to date, and with so many other tasks demanding your attention it’s all too easy to let your profile languish, out of date and unloved. If this is how your profile is feeling, here are some things you can do to freshen it up, so you can keep making those valuable online connections.

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Expert Showcase: Canva

At Get Ahead VA, we’re always on the lookout for exciting tools that can make running a business just a little bit easier – that’s why, earlier this year, we blogged about some of our favourite apps for business.

Today we’re taking a closer look at one of those apps, Canva. We’ll show you how it can help with all your business’ graphic design needs, and why our VAs love it!

What is Canva?

Canva is a free-to-use graphic design website and app that allows you to create beautifully designed media for both online and offline use. Canva provides it users with thousands of photos, fonts and graphics, as well as lots of handy templates for creating everything from social media posts, to banners and thumbnails, to flyers and leaflets. The program uses a drag-and-drop format, so it’s easy to create your designs. Although Canva is free, you can upgrade to ‘Canva for Work’, which provides access to more features, including extra photos and templates, and makes it easier to save and share designs with other members of your team. (more…)

Networking tips for business events

Networking – love it or hate it, it’s an inescapable part of business. It’s how you make connections, discover opportunities and form lasting relationships that can help your business soar.

With hundreds of business events held each year in the UK, there’s no shortage of ways to get networking. Events like Liverpool’s International Business Festival draw thousands of professionals from all around the world, but whatever size event you attend, it’s important to get your networking right.

Here are our 4 top tips for networking effectively at any business event.

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10 unusual ideas for a wedding businesses

There’s been no escaping the royal wedding recently, but whether you love the royals or not, there’s no question that weddings are big business. Research by wedding website hitched.co.uk has revealed that weddings are worth more than £10 billion per year to the UK economy, with the average wedding costing around £36,000.

But the wedding industry, though huge, can be notoriously difficult to break into – especially the more popular fields such as events planning, catering and floristry. So how can you make a mark in a world overwhelmed by weddings?

If you’re interested in starting a wedding business or expanding your current offering, here are 10 unusual ideas for breaking into the wedding market.

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Stationery essentials for every office

There’s no shortage of great tech out there that can help your business to run more smoothly – in fact, just a couple of weeks ago we showcased some of our VAs’ favourite apps for business. But this week is National Stationery Week, and even with so many wonderful tools available online, we’re still very fond of good old-fashioned stationery.

Of course, we’re not alone. A study by Epson UK discovered that 82% of new British businesses – including those started by ‘digital natives’, 18- to 24-year-olds – still favour physical tools such as whiteboards, pens and paper for their creative work.

Fortunately, stationery and tech don’t need to compete with each other; there’s enough room in our hearts, and our offices, for both. With that in mind, here are some stationery essentials we think belong in every office.

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5 ways to manage small business stress

Stress at work is an extremely common problem in the UK. According to the Health and Safety Executive, in 2016/17, 12.5 million working days were lost to work-related stress, depression and anxiety. Add to this the pressures of being your own boss, and stress can be a particular problem for small business owners.

So what can be done about the stress epidemic? One of the schemes that has been put in place is Stress Awareness Month, which takes place every April. The aim of the month is to encourage people to talk about stress, share their coping strategies and take care of themselves and others.

If you’re looking for somewhere to start with managing your own stress, here are 5 of our top tips. (more…)

5 myths about working with VAs: debunked

When it comes to working with virtual assistants (VAs), there are all sorts of myths out there that can make it seem like more trouble than it’s worth. Fortunately these simply aren’t true, and VAs can actually provide plenty of benefits to your business.

Do you want to know more about what working with VAs is really like? Here are 5 of the biggest myths about VAs: debunked.

Myth #1: Anybody can be a VA

Many people think that, as long as you have a computer and an internet connection, you can be a VA. This might be off-putting to people looking to hire a VA, who might be concerned about working with someone unqualified, unprofessional or likely to disappear halfway through a job. Of course, this isn’t true. Being a VA is a business that requires investments of money and time, and therefore professional VAs take their work very seriously. Furthermore, VAs who work for agencies such as Get Ahead are thoroughly vetted to make sure they have the skills to reliably deliver high-quality work.

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