Digital marketing – what are “listeners” and why are they important?

In these days of digital marketing, it’s easy to get bogged down in numbers. How many impressions, likes, comments and shares did you get on social media? How many people read your blog, and how long did they spend on the page? And did you get the stats you hoped from your email marketing campaign?

However, there are a lot of people out there who are listening, but only quietly. Their journey to conversion is different, and not as easy to measure, but it doesn’t mean it isn’t happening.

In this blog, we explore “listening” and why marketers should be aware of it.

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Seven great ideas for email marketing

Email marketing is a great tool. If you’re on the Get Ahead mailing list, you’ll be used to receiving our monthly messages. But you might not know how much effort has gone into refining our emails over the years! We love our current structure, but we know it’s always good to be open to different ways of communicating.

In this blog, we share seven of our favourite ideas for email marketing.

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Meet the expert: Miranda Innis

Meet the expert: Miranda Innis

Administration | Websites | Social Media 

I am 34 and live in Newcastle, NSW, Australia.

I have over 15 years of experience in the admin world and started working as a junior receptionist in 2006. I’ve completed the 90-Day VA Course, where I upskilled and fine-tuned my administration skills.

I have a positive and energetic personality. I love a challenge, and my ‘can do’ attitude supports any situation or task. I love being outdoors and energising under the sun. I am passionate, positive, and live life to the fullest.

When I am not being creative, designing websites, or managing socials, you’ll find me hiking, running around a netball court, or enjoying a coffee by the beach with friends.

Meet the expert: Jennefer Roy

Meet the expert: Jennefer Roy

Marketing, Web Design, WordPress

Jennefer has 7 years’ experience working in a Holistic Medical Clinic as a Marketing Assistant and Senior Administration Officer.  

She is very passionate about helping Health & Wellness Businesses build, maintain & grow their web presence by creating user-friendly, conversion-based websites.  

She exclusively uses WordPress and Elementor, and ensures websites are not only visually appealing but are strategically designed, customer-focused and mobile responsive. 

Outsourced admin solutions for larger businesses

It’s easy to see how Get Ahead’s outsourcing model works for small businesses and sole traders. But did you know that we also support larger teams and have some well-known brands among our clients?

Larger businesses outsource to Get Ahead for similar reasons to small businesses: it’s a flexible, cost-effective solution. However, working with larger teams is a bit different from working with small businesses. Let’s take a closer look.

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Five social media ideas for spring

Spring is sprung! Just seeing the daffodils come up makes us all feel better, even if the clouds can’t decide whether to come or go. If you run a business, why not tap into the energy of springtime and shake up your social media?

Our social media managers shared five of their favourite ideas:

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Six steps to a successful product launch

All businesses need to bring out new products and services from time to time. They help keep the business fresh, and can help you attract new customers from different demographics. Spring is a lovely time to start fresh with a new product, so our marketing experts have broken down the key steps towards a successful product launch.

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E-books and toolkits – content creation for coaches and small businesses

Regular followers of Get Ahead’s updates may have noticed that we’ve been diversifying our content recently. The team has collaborated to write and design two e-books, while our founder, Rebecca Newenham, has written her own book on franchising and flexibility, called Virtually Yours.

We’ve created the books not only because we have information to share, but also to showcase the skills and experience of our copywriters and graphic designers. We’ve noticed that e-book experience is in increasing demand, as more clients decide to make their knowledge available to their own business family.

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Start the year with a bang – it’s time to improve your business marketing

How do you feel about January? Are you someone who likes to hit the ground running, or does it take you ages to motivate yourself after the Christmas break?

At Get Ahead, we’ve learned to start the year with a bang! As soon as the fireworks go off for New Year, we’re feeling excited about what the future has to offer. We look for ways to do better in the coming year, harnessing the power of a fresh start to raise our standards and take our business to a new level.

In this blog, we share some of our ideas for starting marketing with a bang.

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